Jellycat is a privately owned design-led, gift brand headquartered in London. We create innovative luxurious products in the soft toy, accessory, baby and book categories that are loved around the world. We have an established and growing global customer base and we work with our partners to maximize the potential and reach of Jellycat throughout, sharing joy as we go!

As we continue to grow throughout North America, we continue to develop and improve the presence and awareness of our brand.

We are seeking an experienced, commercial, personable Regional Sales Manager to manage, grow, and develop Jellycat throughout the independent retailers within the above geographical region. Will have strong commercial skills and an understanding of the DNA of our brand, promoting our values, and ensuring all are aligned. Looking for someone who is genuinely passionate about retail and enjoys being in front of customers, as Jellycat is consumer-centric in everything we do.

We have an established account list of luxury gift retailers, and you will be accountable for visiting them regularly to help them grow their sales of Jellycat, maximize POS opportunities, and ensure that Jellycat always looks great in their store. You will be familiar with the region you are representing and be responsible for ensuring that we are in the right luxury accounts in upscale areas, towns, cities, and shopping malls. Along with nurturing existing account relationships, you will also be proactive in identifying new areas of opportunity that we have not yet maximized (always Luxury).

You will be responsible for approx. 80 - 100 accounts, in the field a minimum of 3 days a week visiting customers. With 1 to 2 days a week working at home for administrative duties. You will be required to travel to Minneapolis on an as-needed basis to attend sales team meetings and product training.

You will work closely with your Sales Line Leader and VP of Sales to deliver go-to-market plans and be responsible for aligning on annual budget plans/product forecasts and how you will achieve those, understanding that we would never compromise brand positioning in favor of sales revenue, this is critical in the underpinning of everything we do. You will be an all-encompassing Jellycat ambassador and asked to make recommendations on how to improve brand appearance in-store.

There is a positive ‘can-do’ team culture here at Jellycat, and it’s important that you are not only a self-starter and strategic salesperson for Jellycat, but a great team player willing to get involved in what needs to be done to achieve great things in retail within North America.

You'll be:

Managing a Territory

• Passionately represent Jellycat and promote brand awareness within the existing territory account base.

• Working with your Team Leader to understand account tiers and determine travel schedules to ensure retailers receive in-person visits as needed.

• Meet sales growth and budget targets.

• Evaluate which existing retailers do or do not meet Jellycat merchandising and brand standards.

• Navigate tough conversations when closing accounts that do not meet Jellycat standards.

• Identifying and securing new luxury accounts.

Engaging Customers

• Develop trusting, professional relationships with retailers.

• Engage with store personnel to ensure they understand and promote the brand.

• Launch, present, and sell in new collections as they are introduced.

• Ensure correct visual merchandising and product presentation in stores per Marketing direction.

• Encourage retailers to host events as directed by Marketing and participate as needed.

• Provide in-store /customer training on products and brand awareness.

• Monitoring adherence to brand guidelines in all promotional and operational activities

Reporting and Providing Feedback 

• Provide quarterly updates to management via PowerPoint presentation.

• Assist with feedback regarding new products, visual merchandising, and customer interactions.

• Document via photos enhancements made to each account.

• Visit National/Key accounts in your territory, provide feedback to the Key Account Manager, and assist with visual merchandising in these doors as needed.

• Placing orders via MarketTime or SAP.

• Provide reports via SAP for internal and external use (retailer-specific).

You'll have:

• Minimum of 3 years experience as a Territory Sales Manager, ideally with a luxury brand.

• Essential that you live in and are based within the territory you are representing.

• Must have moderate skills in Excel (for reporting/ forecasting/financial planning purposes).

• Ideally proficiency in PowerPoint (for Quarterly reviews).

• Excellent written and verbal communication skills are essential.  

• Ideally has experience with a luxury brand to understand premium positioning. 

• Highly organized and able to multi-task and manage multiple deadlines.

• Essential to be a creative thinker and decision-maker when seeking guidance from the senior management team.   

• Passionate about Jellycat, our characters, and our brand. 

• Knowledgeable about understanding trends in retail and the gift market overall.

• Ability to merchandise the products in-store with POS and branding.

• You will be a brand ambassador for Jellycat and not just a salesperson. 

• Thrives within a field-based sales role, passionate about providing the best customer support and experience possible.

• Problem-solving and solution-based methodology.  

• A true team player who is flexible, personable, positive, and is motivated by being part of a high-performing team.

Our Perks & Benefits:

• Discretionary Bonus - All employees are eligible for a discretionary annual bonus based on the success of the company.

• Medical, Dental, Vision and other Benefits - Jellycat offers medical coverage through Blue Cross Blue Shield of MN (along with a generous employer Health Savings Account contribution), dental coverage through Delta Dental of MN as well as vision coverage through VSP. Jellycat also offers company paid Short Term Disability, Long Term Disability, Basic Life Insurance, and the opportunity to elect additional voluntary life insurance.

• 401(k) - Eligible for Safe Harbor 401(k) Plan with 100% employer match up to 5% and immediate vesting.

• Paid Time Off (PTO) - Jellycat offers up to 30 days of combined vacation and sick time at the start of each calendar year.

• Employee Assistance Program - Committed to the health and wellbeing of all our employees, we offer a comprehensive and confidential support program.

• Regular Social & Team Events - We have a very imaginative and active social committee who meet regularly to put on events that help us mark special occasions and celebrate our successes as a team.

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer

Compensation:

• $90,000K - $110,000K